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An Affiliate Program is a virtual sales force which allows a company to distribute it's products and services through a network of websites.
In most cases, a company will contract out the manangement of it's affiliate marketing program to an
Affiliate Marketing Administration firm such as BeFree, Commission Junction,
or Linkshare.
These companies are responsible for maintaining the affiliate network - the actual websites
which will become affiliates, and the software - which tracks the affiliate marketing programs.
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